AKT X YOU
AN ICONIC PARTNERSHIP
AKT X YOU
AN ICONIC PARTNERSHIP
AKT X YOU
AN ICONIC PARTNERSHIP
WE'D LOVE TO SHARE THE STAGE WITH YOU
WE'D LOVE TO SHARE THE STAGE WITH YOU
WE'D LOVE TO SHARE THE STAGE WITH YOU
OUR WEST END STORY
MEET THE DOUBLE AKT
AKT (pronounced ‘act’) was founded by West End performers Ed Currie and Andy Coxon, who met backstage and bonded over a shared problem — traditional deodorants couldn’t cope with the heat and demands of the stage. So they decided to make their own.
Enter The Deodorant Balm — a revolutionary, natural deodorant that has since become a ‘life changing’ 5 star hit, and the most awarded deodorant in the UK.
Following its success, AKT expanded with a high performance body care range featuring creatively choreographed formulas designed to help you perform under pressure. So you have the confidence to step onto your stage — whatever that may be — and perform.
WATCH THE FOUNDER VIDEO >
OUR WEST END STORY
MEET THE
DOUBLE AKT
AKT (pronounced ‘act’) was founded by West End performers Ed Currie and Andy Coxon, who met backstage and bonded over a shared problem — traditional deodorants couldn’t cope with the heat and demands of the stage. So they decided to make their own.
Enter The Deodorant Balm — a revolutionary, natural deodorant that has since become a ‘life changing’ 5 star hit, and the most awarded deodorant in the UK.
Following its success, AKT expanded with a high performance body care range featuring creatively choreographed formulas designed to help you perform under pressure. So you have the confidence to step onto your stage — whatever that may be — and perform.
WATCH THE FOUNDER VIDEO >
OUR WEST END STORY
MEET THE
DOUBLE AKT
AKT (pronounced ‘act’) was founded by West End performers Ed Currie and Andy Coxon, who met backstage and bonded over a shared problem — traditional deodorants couldn’t cope with the heat and demands of the stage. So they decided to make their own.
Enter The Deodorant Balm — a revolutionary, natural deodorant that has since become a ‘life changing’ 5 star hit, and the most awarded deodorant in the UK.
Following its success, AKT expanded with a high performance body care range featuring creatively choreographed formulas designed to help you perform under pressure. So you have the confidence to step onto your stage — whatever that may be — and perform.
WATCH THE FOUNDER VIDEO >
ENGAGEMENT
SHOWSTOPPING FRAGRANCES
MEET THE CAST
HIGH-PERFORMANCE
SHOWSTOPPING FRAGRANCE
VEGAN & CRUELTY FREE
NATURAL FORMULATIONS
SHOWSTOPPING FRAGRANCES
MEET THE CAST
HIGH-PERFORMANCE
SHOWSTOPPING FRAGRANCE
VEGAN & CRUELTY FREE
NATURAL FORMULATIONS
SHOWSTOPPING FRAGRANCES
MEET THE CAST
HIGH-PERFORMANCE
SHOWSTOPPING FRAGRANCE
VEGAN & CRUELTY FREE
NATURAL FORMULATIONS
APPLAUSE
9000+ 5* reviews
LG
KEN
AKT Subscriber
“By far the best natural deodorant that I have ever tried. I have told my friends and family about AKT and they all love it. Highly recommend, you won't regret it.”
9000+ 5* REVIEWS
LG
KEN
AKT Subscriber
“By far the best natural deodorant that I have ever tried. I have told my friends and family about AKT and they all love it. Highly recommend, you won't regret it.”
9000+ 5* REVIEWS
LG
KEN
AKT Subscriber
“By far the best natural deodorant that I have ever tried. I have told my friends and family about AKT and they all love it. Highly recommend, you won't regret it.”
LET'S PARTNER
vegan. cruelty free. gender free.
BORN ON STAGE, ADORED OFF STAGE
AKT is transforming personal care with high-performance products for those “Born to Perform” — on stage, at work, or wherever life demands their best. Our products are designed to support active, ambitious lives with clean, effective ingredients that work as hard as our customers do.
In 2020, our flagship Deodorant Balm made a bold debut, earning praise from Vogue, GQ, Esquire, and Harper’s BAZAAR. Plastic-free, aluminium-free, and gender-free, the balm quickly became essential for those seeking a natural deodorant that genuinely works. Now, with five fragrances and over 200,000 devoted customers, AKT is elevating personal care routines worldwide.
vegan. cruelty free. gender free.
BORN ON STAGE, ADORED OFF STAGE
AKT is transforming personal care with high-performance products for those “Born to Perform” — on stage, at work, or wherever life demands their best. Our products are designed to support active, ambitious lives with clean, effective ingredients that work as hard as our customers do.
In 2020, our flagship Deodorant Balm made a bold debut, earning praise from Vogue, GQ, Esquire, and Harper’s BAZAAR. Plastic-free, aluminium-free, and gender-free, the balm quickly became essential for those seeking a natural deodorant that genuinely works. Now, with five fragrances and over 200,000 devoted customers, AKT is elevating personal care routines worldwide.
AKT London's whole body deodorant is crafted to perform. Our plastic-free, natural deodorant is made in the UK, offering powerful protection that is kind to your skin and the environment. With our innovative Deo Barrier Complex TM, an aluminium-free formula, AKT delivers a deodorant that is as powerful as your average antiperspirant. Discover why over 200,000 happy armpits have chosen a sustainable deodorant that doesn't block pores or stop you sweating, but nourishes skin and transforms into a dry, invisible powder in premium fragrances today.
vegan. cruelty free. gender free.
BORN ON STAGE, ADORED OFF STAGE
AKT is transforming personal care with high-performance products for those “Born to Perform” — on stage, at work, or wherever life demands their best. Our products are designed to support active, ambitious lives with clean, effective ingredients that work as hard as our customers do.
In 2020, our flagship Deodorant Balm made a bold debut, earning praise from Vogue, GQ, Esquire, and Harper’s BAZAAR. Plastic-free, aluminium-free, and gender-free, the balm quickly became essential for those seeking a natural deodorant that genuinely works. Now, with five fragrances and over 200,000 devoted customers, AKT is elevating personal care routines worldwide.
AKT London's whole body deodorant is crafted to perform. Our plastic-free, natural deodorant is made in the UK, offering powerful protection that is kind to your skin and the environment. With our innovative Deo Barrier Complex TM, an aluminium-free formula, AKT delivers a deodorant that is as powerful as your average antiperspirant. Discover why over 200,000 happy armpits have chosen a sustainable deodorant that doesn't block pores or stop you sweating, but nourishes skin and transforms into a dry, invisible powder in premium fragrances today.
nothing beats a live performance
We do love an audience, so please get in touch for a personal performance from our team.
luke@aktlondon.com
Partnership Manager
joelle@aktlondon.com
Partnership Executive
DROP US A MESSAGE
nothing beats a live performance
We do love an audience, so please get in touch for a personal performance from our team.
luke@aktlondon.com
Partnership Manager
joelle@aktlondon.com
Partnership Executive
DROP US A MESSAGE
nothing beats
a live performance
We do love an audience, so please get in touch for a personal performance from our team.
luke@aktlondon.com
Partnership Manager
joelle@aktlondon.com
Partnership Executive
DROP US A MESSAGE
